iA


WRAP, User Centred Design Research Guide

WRAP works in partnership to encourage and enable businesses and consumers to be more efficient in their use of materials and recycle more things more often. This helps to minimise landfill, reduce carbon emissions and improve our environment.

WRAP (Waste & Resources Action Programme) works in partnership to encourage and enable businesses and consumers to be more efficient in their use of materials and recycle more things more often. This helps to minimise landfill, reduce carbon emissions and improve our environment.
 
Working with WRAP to produce a short ‘guide’ on user centred design research for product and packaging designers.

The ‘guide’ covered the different stages of user centred research, the types of research tools, ways to analyse the research and developing concepts and prototyping.